Evaluating the Feasibility of Continuing Medical Education for Disseminating Emerging Science on the Breast Cancer and Environment Connection

Journal of Health Communication (07/21/21) Walling, Brandon M.; Totzkay, Daniel; Silk, Kami J.; et al.

New research evaluated the feasibility of continuing medical education (CME) modules for translating and circulating findings from the Breast Cancer and Environment Research Program. Recent findings highlighted certain times of susceptibility, like puberty, when exposure to endocrine-disrupting chemicals can elevate breast cancer risk later. Pediatric healthcare providers were cited as opinion leaders delegated to reach out to pediatric patients and their caregivers via a Diffusion of Innovations framework. A cohort of pediatricians and pediatric nurse practitioners were tested on two CME modules supplemented by theory and formative research. Participants completed knowledge, attitude, intention and behavior items just before and after exposure to a randomly assigned module and then again three weeks later. Quantitative and qualitative outcomes identified increased knowledge and strong connections between practitioners' intentions to effect and deploy behavior learned from training recommendations with parents and caregivers in practice. According to the researchers, the findings suggest "CMEs can be an effective strategy for translational activities targeted to health providers in order to change behavior within practice."

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